GetResponse Review and Pricing -Email Marketing Service
GetResponse Review and Pricing- Email Marketing Service-Overview
GetResponse is a popular email marketing platform that is generally suitable for e-commerce businesses. I have reviewed this app in this article below which you can check out to see how it can compare to your requirements. Once you have passed the review- GetResponse Review and Pricing.I also suggest that you come back here and also read one of my recent posts describing 10 Formulas to help you drive eCommerce sales .
Since you're reading this post on my e commerce platforms blog, you probably wouldn't be wrong in assuming it is associated with an e commerce operation. With this being the case, I'm sure I don't need to tell you much (if at all) about the effectiveness and benefits of email marketing relative to any online business. In the unlikely event that you are not aware of the benefits of email marketing for your online business, all I can say is 'just do it'; You will thank me once you see the results.
???? Editor's Note: This post was originally published on February 23, 2015 and has been completely revamped and updated to be accurate and complete.
Here's my GetResponse Opinion .
GetResponse Review: Overview
GetResponse Review and Pricing [Email Marketing Service]
Email Marketing Services Reviews-GetResponse Review and Pricing [Email Marketing Service]
GetResponse is a popular email marketing platform that is generally suitable for e-commerce businesses. I have reviewed this app in this article below which you can check out to see how it can compare to your requirements. Once you have passed the review, I also suggest that you come back here and also read one of my recent posts describing 10 Formulas to help you drive eCommerce sales .
Since you're reading this post on my e-commerce platforms blog, you probably wouldn't be wrong in assuming it is associated with an e-commerce operation. With this being the case, I'm sure I don't need to tell you much (if at all) about the effectiveness and benefits of email marketing relative to any online business. In the unlikely event that you are not aware of the benefits of email marketing for your online business, all I can say is 'just do it'; You will thank me once you see the results.
???? Editor's Note: This post was originally published on February 23, 2015 and has been completely revamped and updated to be accurate and complete.
Here's my GetResponse Opinion .
GetResponse Review: Overview
getresponse review - home page
GetResponse is a next-generation email marketing tool designed to help you automate your email efforts. You can create newsletters specifically for the people on your email list, create immersive autoresponders, and check out great reports related to your campaigns.
???? Not so long ago, GetResponse also updated its functionality to become an all-in-one service, complete with access to CRM.
Along with email marketing, GetResponse also provides automated funnels, customer relationship management, and much more. Although it has been in action since 1998, GetResponse is evolving at a rapid rate today. According to the company, more than 350,000 use the solution now.
GetResponse Review: Key Features
Contact manager - one of the basic components of an email marketing application that is available with GetResponse
List segmentation - quite a useful feature provided by the application
Template Selection - With over 500 ready templates on offer, GetResponse is at the top of the crowd of competitors here
Template Editor - A feature-rich template editor is provided to allow you to edit and customize message templates easily. HTML editing is also possible if required
Image Hosting , GetResponse allows you to host images and other files on your server
Social Media Marketing - a very beneficial marketing method today that you can integrate with your email campaigns through GetResponse
A / B split testing - an app-provided marketing method that most advanced marketers just love
Autoresponder - a more useful email marketing feature provided by the app
Surveys - Another App-Compatible Marketing Tactic
RSS feed integration - a useful way to combine website updates with email marketing that is compatible with GetResponse
Google Analytics integration - another useful feature that is available with the application
Spam score checking - a must-have email marketing feature provided by the app
Reports / Statistics - detailed statistical information and various reports related to your email marketing campaigns can be generated with the application
GetResponse Review: Creating Email Campaigns
Templates are a must for any autoresponder or marketing strategy.
The better the templates in your email marketing tool, the more impressive your content will look, without forcing you to worry about things like coding.
GetResponse gives you the option to choose between designing your own templates from scratch or using one of its pre-built templates.
Ease To Use
If you prefer to keep your work to a minimum, I recommend using the drag-and-drop editor. Although you can't choose from a large number of templates, the quality of your options is quite good. The templates look professional, and mostly up to date. However, you may not like all the templates you can get.
Also, it's worth noting that you can potentially purchase some additional templates from a third-party source if you're looking for something in particular.
A big plus for GetResponse is the responsiveness of the templates. You can be sure that any template you choose will automatically adjust to fit any device, including smartphones and tablets. GetResponse will even show a preview of your new email in the "Mobile Preview" section if you want to see what it will look like.
You can also flip the smartphone preview you get, so that you can see how it will look when users switch to landscape mode.
GetResponse Review: Web Sources
One particularly disappointing thing about the GetResponse email creation experience is that you don't have much control when it comes to choosing web fonts. You can really only use the basic options that come standard with most email marketing tools.
Unfortunately, this means that you won't have much of a chance to stand out in today's email marketing landscape, but you will be able to ensure that your sources will maintain the same eligibility across devices.
GetResponse Review: Landing Page Creator
On the bright side, GetResponse at least comes with a built-in landing page editor along with the drag-and-drop email editing tool.
This means that, in addition to designing attractive email campaigns, you can also ensure that you get as many customers as possible on your email list with some impressive landing pages. GetResponse's landing page builder is also mobile friendly, so you can use it from your mobile device to create compression pages.
Even more impressive?
You can test the conversion rate of your compression pages against each other in real time, ensuring that you are always rolling out the options with the best potential return on investment.
Adding a landing page builder may not seem like a big deal. However, when you realize that most tools, including AWeber, will force you to use a third-party tool to get the same functionality, you can see how valuable this becomes.
Even more impressive is the fact that GetResponse doesn't force you to commit to email marketing templates or creating a landing page based on how much you want to pay. All of these tools are also available in the lowest price plans.
GetResponse Review: Integrations
Chances are, you are using much more than an autoresponder in your marketing campaigns.
You will need sales tools, website building solutions, and even separate invoicing and CRM software. That means it is always helpful to have a tool that integrates well with others. Fortunately, GetResponse is great when it comes to integrations.
With a little over 100 integrations to choose from in total, there is something for everyone, including:
Amazon Payments
BigCommerce
Etsy
Google AdWords
Lightspeed
Facebook Pixel
Convertible
Clickdesk
Google contacts
JustUno
Mail sync
Freshbooks
Drupal
Formstack
Joomal
…and much more. Find the complete collection here .
GetResponse Review: Automation
A tool for email automation wouldn't be very good without lots of rich automation features, right?
GetResponse Automatic Responses
The most valuable of these GetResponse automation offerings is its impressive autoresponder. These are the emails you send to your audience at set intervals established by your marketing plan. You can send emails the moment someone subscribes to your subscriber list or sends them a discount to encourage them to buy when they abandon their cart.
GetResponse Automatic reply provides the option to send messages based on time and action based on various triggers and actions, including:
They are:
- Opens
- Clicks
- Subscriptions
- Changes in contact preferences
- birthday
- Changes in user data
- Transactions / goals completed
- Marketing automation funnels
GetResponse also created a new version of the autoresponder feature called "Marketing Automation" that allows you to set flowcharts based on what you want the email tool to do when a user does something specific, such as clicking a link.
Honestly, the more you go into GetResponse's range of automation tools, the more impressive the whole experience becomes. In fact, you can create a unique way to engage with your customer through almost every touch point you can think of.
There are also a large number of predefined templates in the autoresponder environment to help you start pursuing the goals that are relevant to you.
For example, if you choose the "Welcome" template, you can add specific actions, conditions, and more to determine exactly how you want each moment with a customer to unfold.
GetResponse AutoFunnel
For those who really want to go the extra mile with their marketing efforts, there is another new GetResponse feature called "AutoFunnel". This transforms GetResponse into a complete all-in-one solution for your e-commerce business.
With AutoFunnel, you can:
- Design landing pages
- Create product catalogs.
- Create campaigns on Facebook
- Add subscribers to the autoresponder cycle
- Drive users to sales pages with compression funnels
- Manage transactions
- Send emails for abandoned car customers.
As the name of the feature suggests, GetResponse gives you easy access to everything you need to build and replicate your sales funnel without the need for additional apps and coding. It's a great way to start if you're just jumping into the market.
There is also the option to integrate other third-party platforms into the mix, such as BigCommerce, Etsy, and Shopify.
GetResponse Review: Optimization
GetResponse is an impressive, easy-to-use email marketing tool designed for the modern audience. However, as with any advertising service, it is important to ensure that you can always update and improve your campaigns.
That's where optimization functions come in.
Everything from subscriber targeting to A / B testing is essential to improving your campaigns.
This kind of flexibility is important at a time when personalized marketing is crucial to your success. Most of the time, if you want advanced targeting, you will have to pay for the higher tier premium packages in your mail tools.
GetResponse A / B test
Another thing that makes it easy to optimize your campaigns on GetResponse is the availability of some fantastic split testing tools.
The A / B testing functionality in GetResponse is much more in-depth than what you would get from competitors, as you can test up to five messages against each other at once. Usually you are only limited to 3 targeting options with tools like MailChimp for example.
Get response a / b tests
The only downside is that figuring out where to find and use this A / B functionality is a bit tricky for beginners. You'll need to track down the distribution settings in your newsletter creation tool to get started, which doesn't make much sense.
It would be much easier for GetResponse to create a specific tab for A / B testing only
A / B testing reports and analysis
When it comes to digging deeper into how your email campaigns work, GetResponse has some great opportunities to offer. You can access a wide range of analysis and reporting options according to your needs. Also, you can put your results in a variety of different formats, such as tables and graphs.
get reply email analytics
Some of the available reporting features include:
One-click targeting: the option to access people who did not click on a newsletter you previously sent and place them on a new unique list to re-engage.
Information per user: see useful data about your subscriber extracted from the CRM functionality within GetResponse
ROI Email - Check the tracking code on your site's after sales page and find out how effectively it is increasing your revenue.
Metrics over time: What kinds of actions are your users taking at specific times? Use this information to customize your mail schedule
Newsletter Performance Comparison: See how two of your streams perform by looking side-by-side.
get response analytics
To further support you with your conversion efforts, GetResponse can even allow you to keep a close eye on things like sales and subscriptions from your home page.
Once you've collected your data, you can use it to create subsegments of your customers or simply update your entire email strategy.
GetResponse Review: CRM
One of the things that establishes. GetResponse In addition to other email automation tools, it offers all-in-one functionality. In other words, this is a software solution that can help with everything from marketing to content and sales management.
About CRM
GetResponse only introduced new CRM functionality into its package a bit recently, however it still helps differentiate the marketing tool.
CRM is relatively basic, allowing companies to create sales channels, add contacts to specific lists, and track activity with contacts, such as the number of emails you've sent or the phone calls you've received.
The CRM also integrates with all the email marketing features provided through GetResponse, so you can combine your promotional efforts with more detailed advertising solutions.
GetResponse also enables users to add people to a CRM pipeline based on activity such as email open levels, form completion, purchases, and more. It is also possible to trigger automatic responses based on where people are in the pipeline stages.
With CRM functionality , you can automatically email people based on what they did on your website, then follow up later to automatically move that person to another stage in your pipeline as time goes on.
It's hard to track down an email automation tool that offers the same functionality for a low price. Salesforce, Hubspot, and Infusionsoft are generally much more expensive, for example.
However, there are a few things missing from the GetResponse feature set when it comes to CRM functionality as well.
For example, email activity tracking is not available. You cannot keep a record of the communication in a contact history if you are working on long-term lead development strategies. Also, when you click on the contacts in your offer list to learn more about them.
You won't be able to see a large number of contact activities about the things they have done in the past. To view this information, you must exit your email marketing tool and search for your contact in the GetResponse CRM segment .
There is also no function for task management, which is a common capability in many dedicated CRM tools. You can't even assign tasks to specific team members to help with tracking things like sales channels and cross-sell campaigns.
Get crm response
Also, adding contacts to your CRM pipeline is not as simple as it should be. You'll need to build a full list first, then go into the CRM pipeline to add a deal strategy and find the contacts you want to connect with. Ultimately, it is quite a frustrating and time-consuming experience.
GetResponse Review: Deliverability Levels
Deliverability rates are one of the components of email marketing tools that are very difficult to examine from an objective level. The deliverability rates you get can vary significantly from what the vendor suggests you can afford.
For example, GetResponse says its overall delivery rates for clients are around 99%. Obviously this would be a very impressive number, but you can't exactly take the company's word for it. Instead, you will need to check what happens to your deliverability levels over time as you use the tool.
However, it's worth noting that GetResponse takes a few steps to improve your chances of getting good deliverability rates. For example, you can tailor your listing process for double listing.
This means that the people who sign up for your lists will really want to connect with you, as they will take an extra step to make sure they are receiving your content.
The double acceptance approach might give you fewer subscribers up front, but it should also lower your bounce rate and limit the number of people who send your email to the spam folder.
Interestingly, GetResponse also gives you an idea of the delivery rate of the messages you are sending through your email analytics. This is something that is generally not included in most email marketing tools.
A minor issue is that if you want to ensure a higher deliverability rate for your marketing materials, it is generally a good idea to use a system called DKIM for your authentication process.
Although it is possible to do this with GetResponse, you will need to pay a little more for the privilege, as the option is only available on the Enterprise and Professional plans.
GetResponse Review: Customer Support
Even if you are fairly confident with your email marketing skills, it's safe to say that you may need a little help at times. After all, we all run into problems with our software from time to time.
For a moment, GetResponse offered some of the most comprehensive customer support solutions in the industry, including live chat support, online tutorials, and phone support. However, the company recently discontinued its phone support option somewhat recently.
The easiest way to contact GetResponse if you have any questions or problems is to reach out via email or live chat. The most similar platforms for email marketing are also heavily reliant on customer contact avenues as they are generally preferable and cheaper than having a phone-based contact center.
However, if you feel that phone support is necessary, you can always consider using a tool like Aweber.Getresponse social customer service.
On the bright side, the email support available from GetResponse comes in 7 languages, and it's pretty reliable. Although some reviewers say they have had to wait longer than they would like to receive a response from the customer service team, this is common in many companies.
Other reviewers have also said that the live chat has been particularly great when you need a quick response from the agents on GetResponse.
Also, if you are the type of person who doesn't mind taking the self-service approach to supporting with an email marketing tool, you should be able to learn how to use various features yourself.
GetResponse offers access to a wide range of podcasts, videos, guides, blogs, and infographics, depending on what you need help with. There is also a "University" available with specific courses on marketing and contact curation.
Response courses
GetResponse Review: Drawbacks
GetResponse has many great features and functionality to offer, depending on what you want to achieve with your marketing. However, this tool is not perfect.
Like anything else on the market today, there are ups and downs to what you can achieve with GetResponse. Here are some of the issues we hear most frequently when looking at other reviews:
Drag-and-drop editor for landing pages and emails could be smoother and more reliable.
There are no options to edit and personalize your content with specific sources. Instead, you can only use "web-safe" fonts.
Data entry forms are unresponsive and do not offer many control features or functionality.
The CRM functionality is not as impressive as it could be. It won't completely replace a standalone CRM for your business.
The platform's marketing automation solutions are only available on more expensive plans.
The range of RSS to HTML email newsletter templates is somewhat limited.
DKIM authentication is only available to improve your deliverability if you pay for a more expensive plan.
There is no customer support over the phone.
Other noteworthy features
I found a couple of features that are especially rare and noteworthy. These are your landing page builder and video based email marketing support.
Some other noteworthy features here are the availability of 1000's of free images (via iStock), proprietary apps for Android and iOS mobile platforms, a QR code generator, an image editor, etc.
Also, although the total number of third-party integrations offered is relatively less (for example, CampaignMonitor offers more than 100 integrations), most of the major applications and platforms that an online business is likely to use are supported.
Particularly noteworthy are the top 5 ecommerce platform integration options: PrestaShop , WooCommerce , BigCommerce , OSCommerce, and OpenCart.
GetResponse Review: Pricing
Most likely, you are limited in the amount of cash you have to go into your email marketing campaigns. Most companies today simply cannot spend a fortune on their software.
GetResponse is relatively flexible when it comes to pricing. You can choose your price based on how long you want for a contract, the number of contacts you have, and the type of features you need. You can access discounts of 18% if you buy 12 months at a time, or 30% for 24 months at a time.
get response list size
This is what you can get out of each package if you have around 1000 subscribers:
Basic : $ 15 per month for unlimited landing pages, emails, automation templates, Facebook ads, surveys, and exit pop-ups.
Plus : $ 49 per month for everything in Basic, including list building funnels, sales funnels, electronics sales, basic CRM features, and webinars for up to 100.
Professional Services : $ 99 per month for all-plus plus tagging and scoring, automation builders, paid webinars and webinar redirects, and more.
get response prices
It's a shame GetResponse reserves features like contact tagging and scoring for its higher price tiers, as these features often come standard with most email marketing tools. However, interestingly, you will get some high-end features like CRM solutions and collaboration tools at the lowest price points.
GetResponse also comes with a 30-day free handy trial so you can find out if this tool is right for you before putting too much money into it.
Alternatives to GetResponse
If, after a little experimentation, you decide that GetResponse is not the email marketing software you've been looking for, then there's no need to panic. The marketing environment is saturated with the tools available to choose from these days, so you're sure to find an alternative that suits you, even if GetResponse doesn't meet all the requirements.
These are some of the top-rated and widely recommended alternatives to GetResponse on the market today.
SendinBlue
Sendinblue homepage - get alternative answer
SendinBlue is one of the newest tools on the email marketing landscape, but it's also something worth exploring. The great thing about SendinBlue is its simple and straightforward use.
Additionally, unlike many email marketing tools, SendinBlue goes above and beyond to ensure that you comply with the latest advertising rules and regulations. You will be able to make sure your marketing is GDPR and CAN SPAM compliant before you start messaging.
Check out our full SendinBlue Review for more information.
Advantages :
Multi-channel marketing with SMS functionality.
Transactional email features
Usability and compliance features.
Autopilot and automation features.
Landing pages included
Disadvantages :
Limited integrations
Not very deep analysis and A / B testing
Email builder is basic
HubSpot
HubSpot has just released a free version of their email tool. This is fantastic news because you can now combine the power of email marketing with HubSpot's powerful CRM so that your emails are personalized for each recipient.
HubSpot is a tool that is very similar to GetResponse in some ways. For example, it not only provides email marketing, but CRM and a sales management tool. If you're looking for an all-in-one offering more advanced than GetResponse, this could be it.
Hubspot includes a range of great features to choose from, including professional-looking templates, advanced targeting for your customers, and a range of personalization content options. You also get great reports and A / B tests.
check Check out our HubSpot review for more information here. .
Advantages :
Great CRM functionality
Free tier to get you started
Range of customization options
Excellent customer service
Sales and other built-in marketing tools.
Disadvantages :
Not the most advanced tool available
Little of a learning curve involved
Constant Contact
constant contact - get alternative answer
Constant Contact is a tool that you have probably already heard in the email marketing space. Ideal for those looking for customization and easy-to-use marketing templates, Constant Contact is packed with functionality and deep integrations.
You can sign up for a 30-day free trial to get started, and the paid packages are also very affordable, which is great for anyone on a budget.
Check our full constant contact review to see if it's right for you
Advantages :
Budget friendly
Features for managing social networks.
Great email editing tool
Useful free trial
Integrations with Google Analytics
Disadvantages :
Autoresponder features are limited
Dashboard prone to lag
Limited storage features
ActiveCampaign
Finally, another email marketing tool is designed to offer all-in-one functionality. ActiveCampaign provides a range of CRM solutions, combined with email marketing tools, just like GetResponse . However, this software's autoresponders are far more advanced and reliable than anything else you can find anywhere else on the market.
Additionally, ActiveCampaign offers you many ways to segment your audiences, so you can ensure that you are sending the most meaningful and personalized messages to the right people. ActiveCampaign prices also start as low as $ 9 per month for up to 500 contacts.
Read our ActiveCampaign Review here to learn more.
Advantages :
Great autoresponder tools
Built-in CRM for contact management
Excellent segmentation characteristics.
SMS tools available
Social media data and lead score available
Disadvantages :
Some education required to get started
No free plan available
GetResponse Review: Conclusion
GetResponse as a great email marketing tool for businesses looking for email automation, cost-effective CRM solutions, and a wide range of templates to choose from. Compared to similar tools on the market, GetResponse also offers relatively competitive prices.
Another thing to keep in mind is that GetResponse is quite unique when it comes to email marketing tools.
This solution comes with a range of functionality that you generally don't get from other marketing solutions, such as sales funnels, CRM management, and eCommerce features, all under the same banner.
However, it's fair to say that GetResponse could benefit from a few improvements before it becomes the ultimate all-in-one email marketing and sales management tool.
If you are looking for an email designer and landing page builder, GetResponse is not the best option on the market, as the experience may be a little less responsive than most businesses would like. Also, there are limits to what you can achieve at lower-tier price levels.
The best way to decide if GetResponse is right for you is to download the free trial version and run a test run.
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