Twitter Maketing-35 Tools to Improve Your Marketing on Twitter
35 Tools to Improve Your Marketing on Twitter
I have created this selection of 35 tools to improve your Marketing on Twitter effectively, which I hope will be very useful for your Marketing campaigns. I have chosen the tools that I use to measure my Twitter marketing campaigns from different points of view and that I think will be very useful for you.
35 Tools for Strategic Marketing on Twitter
This selection of 35 Tools to improve your Marketing strategy on Twitter is no coincidence. They come from my research on how to optimize my campaigns and I hope that like me, they will help you improve your reach and meet your marketing goals on Twitter.
These tools and applications have been so successful that Twitter itself has acquired some such as Tweetdeck and has released its own applications and tools such as Twitter Analytics, Twitter Cards and Twitter Ads.
In our Community Manager courses at Aula CM , we see more than 60 tools to do Marketing on Twitter and improve your personal or company brand. And I've selected some of them and new ones that can help you implement, measure and improve the impact and reach of your Twitter campaigns .
Twitter tools for management and monitorin
Twitter marketing tools
Acquired by Twitter, it is undoubtedly one of the most versatile tools to monitor and manage your accounts and your campaigns on Twitter . It is free for computers and Ipads (IOS only), but it is not compatible with mobile phones.
It allows you to manage up to 10 accounts for free with a column system that is easy to organize and customize, according to your interests. Tweetdeck's main functions are:
Write messages in real time or schedule them.Retweet with one or more accounts.Reply to Tweets from all the accounts you manage.
Monitor mentions of your accounts.Monitor the follow-ups, RT and Likes of your accounts.Receive and reply to Direct Messages.Schedule Tweets.Monitor and interact with the accounts on your lists.Search by topic or keywordMonitor hashtags or trendsMonitor user or competitor accountsCreate collections of Tweets.Create alarms every time your account is mentionedCreate alarms when someone interacts with your account.
It is very useful when managing accounts or finding related topics and it can be a great ally, if you are a Community Manager of one or more brands.
Tweetdeck allows you to manage up to 12 accounts for free and interact with all of them
Hootsuite app marketing twitter
It is perhaps the most popular and one of the most versatile of the tools with which you can manage your account and do effective Marketing on Twitter . It has the advantage that it allows you to combine up to 3 social networks in its free version (Twitter, Linkedin and Facebook, for example). And that it is compatible with Android and IOS mobile devices.
Free App
With Hootsuite you can add multiple applications within your free apps directory: Youtube, Soundcloud, Mailchimp, Instagram, etc. In the Pro version, you can manage multiple accounts, create management and publishing teams, track and automate with chosen hashtags, accounts or filters.
It has a very simple interface and a mobile application for Android and IOS, which allows you to monitor, publish, reply and schedule tweets in real time or during primetime for your account.
It also has a large forum that facilitates information and training for companies and individuals through its blog , webinars and training programs , free and paid.
It also has the Hootlet extension , compatible with all browsers, which allows you to easily share the content you are reading on the web on any of the networks that you manage with Hootsuite.
Hootsuite is one of the most powerful Twitter management and monitoring tools
CLICK TO TWEET
Audiense
It is one of the most powerful tools for managing accounts and doing effective Marketing on Twitter . It is free for accounts with less than 5000 followers and offers different plans in pro version, depending on the size and audience of your brand.
It has a statistics system that is ideal for you if you are a Community Manager or Social Media Manager, about your entire community of followers and followed on Twitter, accompanied by very useful maps and graphics.
Account
It offers you a large amount of segmented information about your account, of great value to improve your marketing strategy on Twitter .
For example, it shows you how many and who are your new followers, which accounts have unfollowed you; and which and how many of the accounts you follow are inactive. It also tells you who has an unbalanced ratio of followers and followed and which accounts are too active and if you can consider them spam.
It informs you about the time zone where your community is located by countries or cities and in what language their account is configured, with which you can correct and publish at the most appropriate times, depending on the location of your audience. It also tells you which accounts are active in real time (a maximum of 100 in the free version).
35 Tools to Improve Your Marketing on Twitter-tweet
It also offers you a cloud with the most frequent words of the biography of your community and which are the most frequent words and terms within their communication. Very adequate information to improve the impact and scope of your communication on Twitter.
Audience also has a search filter for keywords and geolocation that helps you find a target audience related to your marketing interests. In the free version it also offers you a detailed map of the best day and the best time to tweet, according to the connection and the level of interactivity of your community on Twitter.
Audience twitter marketing tool
Audience also has a great blog in Spanish: Audiense blog in which topics on the use of the tool and on Twitter Marketing terms and strategies are discussed . I highly recommend reading it.
Audience is a Twitter management tool that offers you many statistics about your community
Manage Flitter
It is another of those tools that help you optimize the ratio of Followers and followed, the quality of your audience and improve the reach and impact of your communication on Twitter.
The free version has no followers limit and offers you several options, but the pro version offers you great possibilities. Regarding the management of your community on twitter , with Manage flitter you can, see and proceed on the accounts that do not correspond to your follow, organizing them by relevance, number of followers or followed.
It also tells you which accounts of your followers are inactive, that is, they have not published in the last 30 days and invites you to stop following them, as well as accounts without a personalized photo or that publish in languages other than your account.
It can be a very powerful tool to grow your community on Twitter . Depending on this, you can unfollow up to 100 people every 24 hours in the free version and up to 300 in the paid version.
It offers you the possibility to follow the accounts (up to 50 every 24 hours in the free version), which have mentioned your account. It also offers target audience tracking based on your bio keywords, location, and number of followers.
With this filter you will be able to find an audience related to your products or services and build an interested and active audience around your brand with your communication.
It also has in the Engagement section, an application that I find very useful and strategic for your communication: the Power Post.
This function allows you to know what is the day and time of the week in which you can publish, to get more reach and interaction.
This information is obtained by Manage Flitter according to the connection and participation of your community on Twitter.
power post twitter marketing tools fernando rubio
With this function you could make sure that the best contents of your blog are published strategically at the times when there is a greater part of your Twitter community connected.
CrowdFire
It is a tool for Twitter and Instagram that helps you manage the followers and following of your account. A good use of Crowdfire allows you to increase your followers on Twitter and create an active community that participates and interacts continuously with your content.
It allows you to find people who have stopped following you or who do not correspond to your follow (with their own name) and invites you to stop following them to balance the ratio of followers and followers of your account. It also allows you to strategically copy and follow followers from other accounts.
Crowdfire is a tool that lets you know who does not follow you or who has unfollowed you on Twitter and Instagram. Ideal for expanding audiences and being more selective.
Crowdfire lets you know who does not follow you and who has unfollowed you on Twitter and Instagram
CLICK TO TWEET
The application sends you periodic notifications and reports on the statistics and activity of your account: increase and reciprocity. You can also send automatic welcome direct messages (DMs) to new followers, something I advise against, if you want your communication to be closer.
It also allows you to create a "white list" in which you can include strategic accounts so that you never stop following (influencers, important accounts) even if your follow does not correspond.
It allows you to follow up to 25 accounts every 24 hours and unfollow 100 accounts per day.
It is important to remember that the excessive use of monitoring tools can have a negative impact on your community. Use Crowdfire strategically and you'll see positive results in no time.
Twitter tools for content curation
Feedly
It is an almost mandatory tool for all people who are dedicated to Online Marketing. It allows you to follow and classify the referring websites and blogs of any sector.
It is ideal for finding blogs, websites and content sources of strategic value for your Twitter account.
With it you will be able to see the latest content and publications of the blogs that you create as references in your sector. In this way you can read and share relevant information and content of value to your audience on your Twitter account.
It also exists as a Mobile application, with which you can read and share from anywhere and on a mobile device.
Storify
It's another of those strategic tools that help you strategically create and share good content. It works as a very versatile platform that allows you to find information on different social networks and formats.
You can search for posted tweets, Instagram or Flickr photos, Youtube videos, animated gifs, etc. in relation to a keyword, brand, event or hashtag
With it you can create a summary made up of the tweets or images you want, contextualizing your content through texts or titles offered by the application. When publishing it, it offers you the option of mentioning the accounts from which you have selected their tweets, with which, the interaction possibilities of your publication are expanded.
The summary can be inserted into your website and on Twitter it has an attractive design, similar to a magazine or a book where each tweet is a page and you can interact.
Twitter tools for strategic content programming
Buffer
Buffer is one of those applications that I recommend to community managers to use almost daily. It is perhaps the best known application as a content scheduler on Twitter and other social networks.
In the Free version you can schedule up to 10 publications on 3 social networks. In the Pro version, you can create teams, schedule large amounts of content on the main social networks.
It is a highly effective tool because you can schedule at the times with the greatest connection in your community, to generate more impressions, more interaction and participation with your content.
Buffer App
You must install the Buffer App and also the Buffer extension in your browser. This will allow you to strategically schedule content to publish at times more suited to your audience.
It also allows you to retweet at other times and not live. Strategic if the hours in which you read the content are not suitable for your audience.
Hack tools twitterYou can configure buffer with the Bitly link shortener , which is the most used shortener.
So your audience will not know that you are using a scheduler for your communication.
It also has its own analytical system that allows you to see which content has generated more reach: Top Tweet of the week. With this strategic information, you will be able to know the schedules and types of content that work best.
He also has a very powerful blog: Buffer blog , which is one of my favorites in content and strategy for Online Marketing and Social Media.
Buffer is a very useful tool to schedule and obtain statistics on your Twitter campaigns
CLICK TO TWEET
IFTTT twitter
If you do not know IFTTT , you are missing the opportunity to work with one of the most powerful free management and strategic programming tools on Social Networks.
The main function of IFTTT is to offer you the possibility of creating formulas for managing your networks at your convenience.
In fact the acronyms of the platform are: If This Then That ”, which translated into Spanish would be something like “if this happens then do that” , with which it works by action and reaction effect, if I do this task, then automatically perform the one you have programmed. An action conditionally.
Once logged in and registered, you can start creating your recipes (Recipes). You can choose a trigger channel (option choose trigger channel ), to create a recipe (formula) that affects another of your networks, channels or storage platforms. Once this step is done, you can automate your actions in the channels you choose, so that they are published in the ones you want.
Automation Recipes
IFTTT offers you up to 104 different Online Marketing platforms to create programming and automation Recipes. You can create "Recipes" with more than 100 online platforms: Gmail, Google +, Buffer, Dropbox, Facebook, Evernote, Instagram, Pinterest, Reddit, Tumblr, Vimeo, Bit.ly, Blogger, WordPress, Foursquare, Linkedin, Youtube, etc.
It allows you to create recipes so that if something happens in your source channel or if you take an action. It has a replica or consequence in the channel of your choice.
For example: if you are tagged in a Facebook photo, you can automate the action of the image being stored in Dropbox or sending it to you as an attachment in a Gmail or email service you have, or being published on Twitter live or through Buffer, for example.
35-twitter-tools
You can create many custom recipes , according to your needs and according to your strategy on Twitter and other social networks.
You can also activate and deactivate your recipes. You can also track the contents of an account or a hashtag and have it published or stored on the social network you want or an alert created with an email message.
It has infinite possibilities and with it you can make effective and strategic communication .
With this strategy you will achieve that what happens in one of your social networks or communication channels, has automatic repercussion in another.
Or that the actions you carry out on a platform be stored, scheduled, published or shared on the network and on the platform you want. It is like a general dashboard to exchange actions and reactions in all your accounts.
It is very important that this does not automate your publication, but rather that it helps you manage information strategically, always with your supervision.
Later Brolaterbro
Later Bro is another of the useful and easy-to-use applications for scheduling content on Twitter and Facebook. You do not need registration and you can program a huge amount of content in 15 minute fractions.
In other words, you can schedule a maximum of 4 publications per hour: o'clock, a quarter, a half and a quarter to minus.
It allows you to shorten the links, since it is synchronized with bit.ly and if you delete a tweet, it does not delete it, but instead sends it to a folder where you can retrieve it, edit it and reschedule it.
It is a very useful tool and a good resource to strategically program content over a long period of time, if your content is timeless.
Tweetjukebox
It's a free scheduling tool that allows you to schedule and post up to 100 tweets a day (something we certainly don't recommend doing). It has an easy-to-use interface so that your messages are published randomly on the days and dates that you indicate, even if they are different times for each day.
You can program unique content or with a repetition frequency (something that you should only do strategically) from every 5 hours to every certain number of days, weeks or months.
Once your content has been programmed, it offers you free of charge the possibility to see who has mentioned you and if those mentions are related to content programming.
Likewise, every Friday you will automatically thank those who have mentioned you (in English). You can deactivate this option in the thank you section, since this option is somewhat uncomfortable since it publishes automatically, something that can suggest that you are programming your content.
Analytics Tools on Twitter
Twitter analytics
Twitter Analytics is undoubtedly one of the most important applications for strategic marketing on Twitter . As I told you in the post Free and essential Analytics tools on Twitter. The data and statistics that this tool gives you about your audience and your communication deserve special attention.
Since it tells you not only who is reading you, but also how your audience participates with each and every one of your tweets.
It offers you relevant information for specific periods of time or that you can customize. If, for example, you decide that the information is month by month. Regarding your publications, month by month you can know the scope and impact of your publications in an orderly way.
For example, you can know:
The number of tweets you have posted each monthThe number of impressions of your postsThe number of visits to your profileThe number of mentions in your accountThe number of tweets with links to your profile (your links shared by other accounts)Which of your publications has had the most interaction (hopefully its own content)Which of the mentions to your account has been the one that has generated the most interactionsThe account that has started to follow you with more authorityThe main multimedia tweetThe twitter card with the most impact and reach.
Twitter analytics detail 1
In the Tweets section you can see the days and times when there has been the most interaction with your communication.
For example, you will be able to see the impact of your organic campaigns and the development of your activity if one day you have generated or participated in a debate or meeting on Twitter (something that I would especially recommend).
In this section, Twitter analytics gives a detailed report of the interaction of each and every one of your tweets and how your audience participated in your communication.
If retweeting, clicking on the image, on the link, on the hashtag if you use it, etc. Relevant information to know how your audience sees and participates in your communication.
In the case of a sponsored tweet, it will give you detailed information about the interaction and statistics that will let you know if your publication has reached the right target audience and meets your marketing objectives.
Twitter analytics interaction
Twitter Analytics also informs you about the growth and evolution of your audience on Twitter , that is, it tells you what type of people read and participate in your communication, segmenting that information by followers and followed.
You will be able to see what gender they are, where they are located and in what language they mainly communicate. All this information is relevant if you want to measure and improve your communication.
twitter analytics 1
It also makes a comparison of the growth of followers and their lifestyle, informing you about the topics that most interest you and your audience shares and about what television topics they think on Twitter.
This information, as you will understand, is strategic when it comes to offering topics of interest to your target audience, in the most appropriate language and time for your audience.
In the audience and lifestyle section, Twitter Aanalytics also allows you to know which are the most shared topics or which generate more interaction from your audience and in which they participate the most.
This information is very valuable when it comes to sharing topics of direct interest with your target audience.
twitter analytics 2
Tweetbinder
Tweetbinder is another of the most useful and versatile web analytics tools for Twitter and it is ideal if you want to have direct information about the interaction of your campaigns. In fact, it is one of the 3 free Twitter analytics tools that I have chosen in a previous article.
#hashtag
This tool allows you to view the analytics of a #hashtag, a Twitter account or a link shared on Twitter, for free, in the last 300 tweets. This allows you to know who has actively participated in your communication, which accounts have shared or retweeted your content, at what time, with what scope and interaction. It offers you a very complete infographic (Advanced Report) on the most popular accounts (the ones with the most followers) and which ones have achieved a greater reach with your content.
It also informs you of the links or images shared through the account, links or hashtags that you are analyzing. It is also ideal for conducting market research or competitor analysis and knowing which are the most shared links or content and by whom.
It is a strategic tool for Marketing on Twitter , since it allows you to know exactly who are the followers that most interact with your account, with your content and with the hashtags that you use, whether it be common topics or forums in which you participate.
tweetbinder statistics
. @ Tweetbinder offers you a complete analytics report in #infographic format
CLICK TO TWEET
Tweriod
Tweriod is one of those tools that can be very useful to know what day and at what time your Twitter audience is connected and when they have interacted with your content.
It offers you simple and precise statistics, which are ideal to know the behavior of your followers and to be able to offer them the content they want in the hours and days in which they are connected and active.
It can be a good ally tool for your Twitter Ads campaigns and for scheduling your messages with Buffer, since it allows you to know the time of busiest activity for your followers. In this way you will be able to publish and share your campaigns and content, to achieve a greater reach and interaction of your communication on Twitter.
tweriod statistics
Tweriod informs you on what days and hours your Twitter audience is connected
CLICK TO TWEET
bitly
Bit.ly is not only one of the most used URL shorteners in the world, it is also one of the most versatile and useful tools to do effective Twitter Marketing and obtain valuable statistics about your tweets.
Once logged in, it allows you to shorten, personalize and share links, of which it keeps a record of interactions and presents them chronologically so that you can see the hours and days in which there is more interaction with your tweets.
The statistics also offer you a historical count by days of your communication and the areas and countries where your content has been shared. Likewise, the application allows you to analyze the shortened links with Bit.ly from the competition.
bitly statistics
Bit.ly also has a blog that provides great content of value on Marketing and Social Media: Bitly Blog
Metricspot
This tool that offers you multiple statistics about your Twitter account. It informs you from the opening of it, the percentage of daily tweets, the ratio of followers and followed, the programming platforms used and their percentage, as well as the shorteners and applications used to publish with the account.
Metricspot 1
It also offers you information based on the interaction of the last 200 tweets published by your account and in it you will be able to see the percentage of published tweets, retweets and responses from your brand. It has a system for measuring the influence of your Twitter account , based on the number and percentage of interactions of your publications.
That is, how many retweets you have and how many favorites in proportion to the number of publications made. It also takes into account how many lists your Twitter account has been included in.
Metricspot 2
Finally, it offers you statistics on the hashtags and accounts with the highest number of mentions from your account. A battery of data that can help you improve your strategy on Twitter and the interaction with accounts in a strategic way.
Metricspot3
Metricool
A very useful application to obtain statistics and analytics from a website, your Twitter account and Instagram. It offers you strategic information about the activity of your communication channels in specific periods of time that you can modify at will for days, weeks or months.
The application has a free version and a pro version that, of course, offers you much more specific data about the scope, the interaction of your communication and the growth of your audience.
Regarding Twitter, it offers you the statistics of growth, interaction and ranking of the tweets with the most interactions of your account (always in relation to specific periods of time), which allows you to measure and compare the evolution of your communication in Twitter
Metricool 1
Thanks to these reports, you will be able to see and analyze the different actions and campaigns of your communication on Twitter and analyze the results. It allows you to strategically schedule your publications in the days and hours of greatest interaction, something that would strategically improve the scope of your communication.
Metricool2
. @ Metricool offers you very complete reports on the growth and interaction of your audience on Twitter
Twitter tools to analyze interaction
LogoRetweet Rank
It is a tool that allows you to know the degree of response, interaction and influence of your communication on Twitter . In a graphic way, it shows you by days and weeks the percentage of participation of your audience and the influence of your communication, based on the interaction.
For example, the following graph tells you the percentage of interaction of your communication on Twitter. In my case, 99.78% of the published tweets have some type of interaction, which is a favorable report.
Retweet rank percentage
Also create a dashboard for your account where you can see the progress of your communication in the last days. For the pro version, you can get the following information:
Interaction of your Top Tweets.Influencer retweets.Best time to postBest themes or trendsYou can set up follow-ups and retweets with keywords.Export the reports with all these reports.
Retweet rank Mentionmapp
It is one of those strategic applications to know the quality of your audience on Twitter and to be able to detect and differentiate between who are your followers, who are your fans and your superfans, since it creates an interactive map that draws by mentions, the interaction of your account Twitter with the last 200 publications of your account.
The Map shows you the accounts with the highest number of visible interactions with the number of tweets in each segment, with the possibility of seeing each one of the tweets, if you click on each line. It also allows you to see the hashtags associated with your account or the accounts with which you interact.
It also allows you to monitor a hashtag or an account, which means that you can do a market or competition study. Something that will help you improve your study and your communication strategy on Twitter.
mentionmapp statistics
Twitter tools to improve the interaction of your content
In this section I want to recommend 3 plugins for WordPress plus Twitter Cards, which will help improve your Marketing strategy on Twitter , as they help to enhance interaction and participation. They are applications that if you want, you can learn to install and configure in our Aula CM WordPress course in which you can also learn all the functions and characteristics of WordPress.
Click to Tweet
It is an application that helps you create summary sentences that invite your readers to tweet some of your sentences, as their reading progresses. Easy to apply and install, it will help you improve interaction with your best readers.
JM Twitter Cards
It is another plugin that helps you configure an image attached to your tweets, in such a way that when someone wants to tweet your content, they have the option of doing it with an attached image, which significantly helps to increase the interaction with your communication on Twitter.
Digg
Another plugin with easy installation and configuration that allows you to create an upper bar and a lower bar to invite your readers to share your content.
You can also configure a sidebar (floating bar) that vertically accompanies the reading, to invite your readers to share your content on Twitter and other social networks.
If you want to learn more about plugins related to Twitter, I leave you these 3 posts about the best WordPress plugins:
Guide to setting up 13 essential WordPress Plugins
The 50 best plugins to install on WordPress
The 60 best WordPress Plugins to install on your Blog
http://aulacm.com/plugins-de-wordpress/
Twitter-CardsTwitter Cards
It is another of the main functions of Twitter Analytics and is associated with your Twitter Ads strategy. Then itallows you to create rich format tweets with which you can organically or paid, highlight your tweets.
It offers you up to 8 different card formats that you can configure according to your Twitter Marketing strategy:
Summary CardSummary Card with Large Image
Photo CardGallery
CardApp
CardPlayer
CardPlayer
Card: Approval
GuideProduct
CardLead Generator
Web Site Card
I leave you an example of Twitter Card of Web side Card
Twitter tools to study the sector and the competition
Twxplorer
A tool that allows you to search and explore all terms referring to any Twitter account or hashtag: mentions, frequent words, tags or links shared with the search criteria.
It is ideal to improve your strategy on Twitter , since you can analyze your competition or the references or influencers on Twitter and find out what are the most frequent terms used on Twitter, the hashtags associated with that account and the latest links shared.
Followerwonk
It is a tool developed by MOZ, which allows you to study and make a comparison of the followers and audiences of various Twitter accounts.
This allows you to know how many followers and following you have in common with other accounts in the market, their interaction and growth. Very useful information when it comes to seeing and assessing the growth of your audience compared to your colleagues or the brands in your niche or market sector.
It also allows you to know the number of followers, the percentage of Retweets and mentions of each account, the age and authority of each one. It is a strategic tool for conducting market research on Twitter. In the pro version, it allows you to monitor and follow up on Twitter accounts.
Follower wonk comparison
A tool that allows you to make an exhaustive analysis of your account and the account of the users you want to know about their follow and followers ratio, the lists to which they belong and the age of their account.
Twittonomy statistics 1
For your user account, it offers you many strategic statistics to improve your marketing on Twitter, for example:
Most mentioned usersUsers who interact the most with your account Days and hours of greatest interactionThe most used hashtagsTweets that have been most bookmarked Users with the most responsesThe platforms from which the interactions have been generated. twitonomy statistics 2
Twit ter Audittwitter audit
It is an ideal tool to analyze the percentage of inactive or doubtful followers accounts (fakes) or bots of your account and of other Twitter accounts. The tool measures in percentage and figures the accounts that it cannot detect as visible, active.
It is ideal for market research and audits of competitor accounts. It saves you a history so you can make a comparison later
twitter audit fer
Twitter Counter
An ideal platform to see the growth and the comparison of followers and followers of your account or the account you want to audit on Twitter. In the free version it allows you to see some comparisons in very intuitive graphics.
The pro version allows you to download reports, make analyzes and comparisons of your account with others in the sector, view the interaction graph and make follow-ups and strategically monitor Twitter accounts related to your sector or market niche.
twitter counter
Twitter tool for geolocation and trend search TT tweepsmap LOGOTweepsmap
An ideal application to know where your audience (Twitter followers) is located worldwide. It generates an interactive world map in which you can see and analyze the scope of your brand.
It also offers you very complete statistics and reports on the number and percentage of your community, segmented by countries, communities and cities.
It has incorporated valuable statistics such as the best time to tweet, according to your audience and the possibility of scheduling your tweets to be published in the days and hours of greatest interaction with your account.
tweepsmap
TrendsMap-LogoTrendsmap
It is an application that generates a live interactive map of the world with the most used Twitter accounts, trends and hashtags anywhere. It allows you to track and find current trends in the world, in your region and in your city.
It is strategic when it comes to finding hashtags or topics that are trending to participate or interact with if you are looking to generate interest, debate or expand your communication. trendsmapp
GigaTweet copyGigatweet
It is an application that shows you live Twitter topics and trends, segmented by language. You can enter searches by words, hashtags or accounts and it broadcasts the results of your searches live with a maximum of 5 columns. You can carry out comparisons and studies on the different topics and trends. Ideal for studies and comparisons.
Twitter tools to boost content
First of all, thank you very much for coming here and taking the time to read this lengthy post. I want to end this article with two less complex tools, more visual, but that can help you generate a different communication and increase the participation and interaction of your audience on Twitter.
Visible Tweets
It allows you to create projections, based on word clouds around an account or a hashtag with the tweets that have been published around your search. Create a series of publications that reproduce the tweets in a dynamic and attractive way, with different types of animation.
If you have a big screen or a projection, you can invite your audience to participate with a hashtag or to mention an account during a presentation, a presentation or a debate. Providing content and points of view on the subject.
visibletweets 1
Spruce Twitter marketing toolPablo from Buffer
For having reached the end of the post here, I have an award for you. After seeing this application for Twitter and other social networks, you will have a very powerful tool.
I have the pleasure of teaching you Pablo by Buffer , which has undoubtedly become one of my favorite tools. Pablo is a free application that helps you create images for Twitter, Facebook, Instagram and Pinterest. It has a bank of more than 600,000 royalty-free images that you can use.
Free images sites
Yes, you have read six hundred thousand images correctly that we can use thanks to the agreement it has with large image sales platforms such as Unsplash and Pixabay .
Both the images and fonts are editable and with current designs. It also allows you to upload your own images, add your logo, prepare them for social networks or for your blog, since you can download them in high resolution.
Pablo by Buffer is now one of the best applications to compose publications that strategically generate interaction with your audience. In our case for Twitter. I give you as an example, the Tweets I prepared for the 3rd Meeting of Agencies of Aula CM that we held in May 2016.
Twitter Power Marketing
I have made a selection of the tools that I find most versatile to do a strategic and effective Marketing on Twitter . I hope that with them you can improve the strategy and the results of your campaigns.
I share this Online Marketing Twitter Guide for companies with which you can improve your marketing strategy on Twitter. Likewise, if you want to train and improve, I recommend our in-person Community Manager course or the online Community manager course , in which you can learn to improve your Twitter Marketing, Content Marketing, Web Analytics, Search Engine Optimization and everything. everything related to Online Marketing.
But obviously like any compilation it can be enlarged and improved. And for this I invite you to show me other tools that I may have ignored in this post. So I invite you to tell me which ones are your favorites.
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